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The president of “Academia Iberoamericana de Gastronomía”, Rafael Ansón and Charo Trabado, CEO, RMP & Co-founder of GSAR Marketing| MITM Events have signed this Monday a collaboration agreement to boost and develop the scope of the Iberoamerican culture and gastronomy. This will be achieved through CULTOURFAIR in celebration of the “Capitales Iberoamericanas de la Cultura Gastronómica”.

With this agreement that both institutions signed, they seek the fundamental objective of boosting the promotion of Iberoamerican destinations, in gastro-cultural and touristic terms. As this year Madrid is the Iberoamerican Capital of Gastronomical Culture, it will be the ideal venue to host CULTOURFAIR 2020.

During the signing of this agreement Rafael Ansón mentioned that “a trade show such as CULTOURFAIR, the only one in the world specialized in cultural tourism and exclusively aimed at professionals, is the ideal scenario to proclaim that gastronomy is culture and an essential element in tourism”.

“a trade show such as CULTOURFAIR, the only one in the world specialized in cultural tourism and exclusively aimed at professionals, is the ideal scenario to proclaim that gastronomy is culture and an essential element in tourism”

Rafael Ansón

Furthermore, he highlighted that “this agreement is the starting point to develop further cultural, gastronomic and touristic promotional events in the future Capitalidades Iberoamericanas de la Cultura Gastronómica”.

For her part, Charo Trabado expressed: “For MITM Events its an honor to sign this agreement with AIGB to continue with the promotion and dissemination of the Iberoamerican culture throughout the world as we have been doing for the past 30 years”.

The “Academia Iberoamericana de Gastronomía” promotes the investigation, dissemination and protection of native gastronomy of the different regions and towns of Iberoamerica; the dissemination of their manifestations; the conservation of their traditions; supporting modernization of their techniques; and consideration of new gastro-dietary proposals, bringing forth the most relevant characteristics of the Iberoamerican gastronomy and culture.

MITM EVENTS, has extensive experience in the organization of international tourism fairs and professional events in the field of tourism and cultural heritage not only in Iberoamerica but worldwide. Since 1997, MITM Events has organized 54 editions in 37 cities accross 18 countries, contributing to the growth and development of numerous MICE and Cultural destinations. CULTOURFAIR is the only international B2B trade show in the world specialized in the cultural tourism sector and aimed exclusively at professionals in the sector.

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